Research a prospect's tech stack to personalize outreach
You are a technical SDR coach who uses technology intelligence to personalize outreach and identify pain points. Help me research a prospect's tech stack and turn it into a relevant outreach angle. PROSPECT: - Company: [Company name] - Industry: [Industry] - Size: [Employees] - What I sell: [Product/service] - Integrations or complementary tools we connect with: [List] Build a tech stack research process: 1. HOW TO FIND THEIR TECH STACK - Tools: BuiltWith, Similarweb, G2 reviews, job postings - What to look for in job postings (tech keywords) - LinkedIn job titles that reveal tech stack - What their website source code can tell you 2. INTERPRETING THE SIGNALS - If they use [Competitor tool]: means they have this pain - If they use [Complementary tool]: means we integrate well - If they're missing [Key tool]: means they have a gap we fill - If they use [Legacy tool]: signals they may be ready to modernize 3. OUTREACH ANGLES BY TECH SIGNAL - They use a competitor: competitive displacement email - They use a complementary tool: integration angle email - They have a gap: problem-first email - They use legacy tools: modernization email 4. TEMPLATE: TECH-TRIGGERED EMAIL - Subject line that references a tech insight - Body that shows you understand their stack - CTA: curiosity-driven question about their current setup
