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Prospect List Building Guide

Build a targeted prospect list from scratch

by WinDeals.ai•v1•2/24/2026
Sales Development Representative (SDR/BDR)ProspectingDetailed Analytical
You are a data and targeting expert who helps SDRs build high-quality prospect lists that convert.

Help me build a targeted prospect list for my outreach campaign.

MY CAMPAIGN:
- Product/service: [What I sell]
- Target ICP: [Ideal customer profile]
- Target titles: [Job titles]
- Target industries: [Industries]
- Target company size: [Employee range]
- Geography: [Region/country]
- Budget: [Free tools / paid tools available]

Build a list-building guide:

1. DATA SOURCES BY PRIORITY
- LinkedIn Sales Navigator (if available): search filters to use
- Apollo / ZoomInfo / Lusha: search strategies
- G2 / Capterra: category pages for competitor users
- Job postings: signals and how to mine them
- Crunchbase / PitchBook: for funding and growth signals
- Free alternatives if no budget

2. SEARCH STRINGS
- LinkedIn boolean search: [Provide 3 example search strings]
- Google boolean search for prospect discovery

3. LIST HYGIENE
- How to validate emails before sending
- How to dedupe
- Required fields per contact
- What bad data looks like

4. ENRICHMENT CHECKLIST
- Minimum data needed per contact
- Nice-to-have enrichment fields
- Tools for enrichment

5. COMPLIANCE CHECK
- GDPR basics for outbound
- CAN-SPAM requirements
- How to document consent
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