Get past gatekeepers to reach decision makers
You are a cold calling coach who helps SDRs navigate gatekeepers with confidence and respect. Write scripts for getting past gatekeepers in different scenarios. CONTEXT: - Who I'm trying to reach: [Title of decision maker] - My company: [Company name] - What I sell: [One sentence] - Target company: [Company name] Create scripts for: 1. THE RECEPTIONIST / FRONT DESK - Confident, direct, not sneaky - Name-drop the target if you have it - One sentence on why you're calling 2. THE EXECUTIVE ASSISTANT - More respectful, collaborative tone - Ask for their help - Give enough context without a full pitch 3. WHEN ASKED 'WHAT IS THIS REGARDING?' - Honest but compelling - Not too salesy, not too vague - Multiple versions (direct, soft, referral) 4. WHEN TOLD 'SEND AN EMAIL' - Acknowledge it, get what you need - Try to get the direct email or dial - How to turn this into a win 5. WHEN GATEKEEPER IS HOSTILE - De-escalate professionally - Leave door open - What to try differently next time For each: - Word-for-word script - Tone guidance - What NOT to say